Our Story
Sporting 360 is a dynamic sports management company committed to guiding athletes through every stage of their journey — from discovery to dominance. Founded by a passionate team of sports enthusiasts and visionaries, we believe that talent alone is not enough. Athletes need direction, support, and the right opportunities to truly shine.
At Sporting 360, we combine industry expertise with personal passion to offer a 360-degree approach to athlete management. From talent scouting and career planning to sponsorships, education, and wellness — we provide a complete ecosystem built for long-term success.
We work with aspiring and professional athletes, helping them achieve their goals both on and off the field. Whether it’s securing the right training, building their brand, or navigating contracts and endorsements, we’re here to support every step.
Our Mission
Our mission is to empower athletes at every stage of their journey — from aspiring beginners to emerging professionals — by providing expert guidance, holistic support, and tailored opportunities that align with their unique goals. At Sporting 360, we’re committed to nurturing not just sporting talent, but well-rounded individuals who are prepared to thrive, compete, and succeed — both on and off the field..
Founders
The Visionaries Behind Sporting 360
Praveen Kumar
Founder & Head of Global Strategy
Praveen Kumar is a visionary leader and the strategic mind behind Sporting 360’s global mission. With a lifelong passion for sports and a strong belief in the power of opportunity, he co-founded the company to reshape how athletes are discovered, nurtured, and supported on their journey to excellence.
Driven by his personal connection to cricket and a desire to elevate athlete development, Praveen focuses on building international partnerships, unlocking new pathways, and ensuring Sporting 360’s mission reaches talent across the globe. His role centers around expanding the company’s global footprint and guiding its long-term vision with clarity and purpose.
“Real champions are made long before the spotlight. We help them get there.”
Suneel
Co-Founder & Head of Talent Operations
Suneel leads the heart of Sporting 360 — its athletes. As Head of Talent Operations, he focuses on discovering, nurturing, and managing rising talent. With a keen eye for potential and a passion for people, Sunil ensures every athlete receives the support they need to grow and succeed. He believes in building trust, discipline, and long-term development from the ground up. His hands-on approach helps shape individual journeys with care and precision. From grassroots players to elite performers, Sunil is committed to guiding their progress every step of the way. He builds systems that consistently put athletes first, acting as the bridge between raw talent and lasting success.
“Every athlete deserves a platform. We’re here to build it.”
Salman Fariz
Co-Founder & Head of Athlete Relations
A dynamic people person and trusted mentor to many young athletes, Salman is our key link between the company and the talent we represent. He specializes in relationship management, athlete welfare, and career planning. His focus is on building trust and long-term partnerships with the players and their families.
“Every athlete deserves a platform. We’re here to build it.”
Why Choose Us?
360° Athlete Support
We go beyond coaching. From skill development and nutrition to mindset and exposure — we support the whole athlete.
Exclusive Partnerships
We collaborate with international players, clubs, and coaches to deliver elite-level training and real networking opportunities.
Modern Facilities
Our indoor nets, training environments, and workshop venues are designed to give athletes a professional, focused space to grow.
Proven Track Record
From hosting IPL-led spin workshops to grassroots training camps, our completed projects showcase the quality and vision behind everything we do.